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Effortless E-Commerce with PHP and MySQL (2nd Edition)


Год: 2013
Автор: Larry Ullman
Страница книги на сайте автора
Издательство: New Riders
ISBN: 0321949366
Серия: Voices That Matter
Язык: Английский
Формат: PDF/EPUB
Качество: Изначально компьютерное (eBook)
Интерактивное оглавление: Да
Количество страниц: 545
Описание:
In this comprehensive guide to creating e-commerce website using PHP and MySQL, renowned author Larry Ullman walks you through every step—designing the visual interface, creating the database, presenting content, generating an online catalog, managing the shopping cart, handling the order and the payment process, and fulfilling the order—always with security and best practices emphasized along the way. Even if you’re an experienced web developer, you’re guaranteed to learn something new. The book uses two complete e-commerce site examples, with various features and goals, to present the widest possible range of e-commerce scenarios. This fully updated and expanded second edition includes an additional and new payment processing example, and also reflects the latest changes in PayPal’s options and methodologies. There are new chapters on marketing-related tools to improve the site and sales, on adding functionality via Ajax, and on implementing e-commerce functionality using OOP instead of procedural code. Effortless E-Commerce with PHP and MySQL, Second Edition teaches you how to:
- Think of the customer first, in order to maximize sales and customer satisfaction
- Create a safe server environment and database
- Use secure transactions and prevent common vulnerabilities
- Incorporate different payment gateways
- Design scalable sites that are easy to maintain
- Build administrative interfaces
- Extend both examples to match the needs of your own sites

Introduction

Part 1: Fundamentals

Chapter 1: Getting Started
Identifying Your Business Goals
Researching Legal Issues
Choosing Web Technologies
Selecting a Web Host
Using a Payment System
The Development Process

Chapter 2: Security Fundamentals
Security Theory
PCI Requirements
Server Security
Secure Transactions
Common Vulnerabilities

Part 2: Selling Virtual Products

Chapter 3: First Site: Structure and Design
Database Design
Server Organization
Connecting to the Database
The Config File
The HTML Template
Defining Helper Functions

Chapter 4: User Accounts
Protecting Passwords
Registration
Logging In
Logging Out
Managing Passwords
Improving the Security

Chapter 5: Managing Site Content
Creating an Administrator
Adding Pages
Displaying Page Content
Adding PDFs
Displaying PDF Content

Chapter 6: Using PayPal
About PayPal
Testing PayPal
Integrating PayPal
Testing the Site
Using IPN
Renewing Accounts
Going Live

Part 3: Selling Physical Products

Chapter 7: Second Site: Structure and Design
About the Site
Database Design
Server Setup
Helper Files
The HTML Template
Making the Most of MySQL

Chapter 8: Creating a Catalog
Preparing the Database
Shopping by Category
Listing Products
Indicating Availability
Showing Sale Prices
Highlighting Sales

Chapter 9: Building a Shopping Cart
Defining the Procedures
Defining the Helper Functions
Making a Shopping Cart
Making a Wish List
Calculating Shipping

Chapter 10: Checking Out
About Authorize.net
Creating a Test Account
Preparing the Site
Taking the Shipping Information
Taking the Billing Information
Processing Credit Cards
Completing the Order
Testing the Site
Going Live

Chapter 11: Site Administration
Setting Up the Server
Adding Products
Adding Inventory
Creating Sales
Viewing Orders
Processing Payment

Part 4: Extra Touches

Chapter 12: Extending the First Site
Nw Public Features
Security Improvements
Administrative Changes
Implementing PayPal PDT

Chapter 13: Extending the Second Site
Public Suggestions
Administrative Suggestions
Structural Alterations

Chapter 14: Adding JavaScript and Ajax
Adding jQuery
Preventing Duplicate Orders
Using Superfish
Adding a Calendar
Pagination and Table Sorting
Applying Ajax
Working with Favorites
Recording Notes
Better Cart Management
Taking Customer Feedback

Chapter 15: Using Stripe Payments
About Stripe
Creating an Account
Performing Single Changes
Testing Stripe
Going Live
Capturing Charges
Performing Recurring Charges