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Mastering Web 2.0: Transform Your Business Using Key Website and Social Media Tools


Год выпуска: 2009
Автор: Susan Rice Lincoln
Язык: Английский.
Издательство: Kogan Page
ISBN: 0749454660
Формат: PDF
Качество: eBook (изначально компьютерное)
Количество страниц: 224
Описание: Mastering Web 2.0 helps make sense of the confusing array of marketing options the internet offers. Susan Rice Lincoln, an online branding and communications expert, gives a complete and realistic picture of Web 2.0 without being overly technical. Speaking to a busy business audience, Lincoln helps executives choose which social media tools are appropriate for their companies
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