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The Elements of Content Strategy


Год: 2011
Автор: Erin Kissane
Жанр: Справочное издание
Издательство: A Book Apart, New York
ISBN: 978-0-9844425-5-3
Серия: A Book Apart Brief books for people who make websites
Язык: Английский
Формат: PDF
Качество: Изначально компьютерное (eBook)
Количество страниц: 80

Описание: Content strategy is the web’s hottest new thing. But where did it come from? Why does it matter? And what does the content renaissance mean for you?

This brief guide explores content strategy’s roots, and quickly and expertly demonstrates not only how it’s done, but how you can do it well. A compelling read for both experienced content strategists and those making the transition from other fields.

Книги из серии:
1. HTML5 http://rutracker.org/forum/viewtopic.php?t=3681228
2. CSS3 http://rutracker.org/forum/viewtopic.php?t=3281580
3. The Elements of Content Strategy
4. Responsive Web Design http://rutracker.org/forum/viewtopic.php?t=3780459
5. Designing for Emotion http://rutracker.org/forum/viewtopic.php?t=3791922
6. Mobile First http://rutracker.org/forum/viewtopic.php?t=3791915
7. Design Is a Job http://rutracker.org/forum/viewtopic.php?t=4264934

Introduction
Basic Principles
The Craft of Content Strategy
Tools and Techniques
In Conclusion
Bonus Track: How Do I Get In?
Resources
Index

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Серия - A Book Apart [RUS/ENG]

Дооформил B62